2:00PM - 2:20PM

Predictive Market Research and Insights: An Innovative Virtual Simulation Model

  • Are you looking for ways to predict clinical practice behaviors relative to your new treatment protocols?
  • Gauge the impact of new therapies, clinical trial data, and key messages on treatment selection with a unique, simulated clinical experience, matching the scope of actual practice.
  • Gain actionable insights from the ensuing data to proactively inform strategic decision-making.
  • Medscape’s proprietary simulation platform is designed to predict responses through an in-depth look into clinician behavior—and how additional insights can be achieved over time through the power of continuing education.

Presented by:

Nimish Mehta, PhD, MBA
Executive Director, Clinical Strategy
Medscape Education

Doug Kaufman
Vice President
Medscape Education

Quick Info

  • June 20, 2017
  • 2:00PM - 2:20PM
  • CA Pavilion Stage

Speakers